The production of first biscuit in Esfahan

It was a hot summer in 1940, and only two years had passed since the opening of a first confectionery store in Isfahan by “Haj Abdullah Vaez Shoushtari”. He always dreamed of becoming an entrepreneur in his city and finally took the first Isfahani biscuit out of his hand-made wall oven in a workshop located on Masjed Seyed Street in Isfahan.
He named this circular biscuit “Astara” and from the beginning on that year he was managed to sell the biscuit in Isfahan and its suburbs.

Sales Development

Now it was the time to step forward for the sales of biscuit beyond Isfahan.very soon he served many customers demanding this Esfahani Biscuit from neighboring provinces and cities in the southern Iran .

ASTARA was replaced by Farkhondeh

After the official registration of the brand, the name “Farkhondeh”,
which means Mubarak in Persian, replaced by ASTARA. A name with the reputation over the decades for creating many crisp and sweet memories for Iranian families .

Export to CIS Countries and the addition of new flavores

FARKHONDEH taste was acquired by other Asian countries as well, and the first biscuit containers were exported to four Central Asian countries.
During this period, the vanilla flavor was added to the auspicious
products by the formula specialists team and products with this flavor were added.

The year of development and Progress for Farkhondeh,

 Steps were taken more firmly and decisively than ever, and this year Farkhonde started producing biscuits with a new German mold Technology, which was known as the serving format. Farkhondeh presence in the domestic market was also impressive and rapid

A revolution in domestic biscuits with the first production of sesame biscuits in Iran

Farkhondeh, on his own initiative and in order to diversify and develop his products, after months of efforts by his baking experts and caliphs, produced and marketed the first sesame biscuits in Iran and surrounding countries, which caused a stir in the domestic and regional markets; This different and lovable product started the production of a new generation of biscuits in the country.

In addition, it launched several products with new flavors in the form of MADAR biscuits and strengthened its foothold in the capital market.

The boom year of Farkhondeh with development Phase in production and new products

The efforts and consensus of Haj Abdullah’s sons to develop a new phase of factory production came to fruition after months. The new lines of the complex were launched with newer technology and the response to the powerful capacities of product demand was included in the work plan.

At the same time, with the production of three new products, the auspicious product portfolio became more diverse than before.

Start 12 years as a sample exporter and receive the toughest global certifications

For the first time, Farkhondeh was introduced as a provincial sample exporter; An honor that lasted for 12 consecutive years and formed a global position for this Isfahani brand.

On the other hand, ISO 22000 and HACCP certifications were obtained by Farkhondeh this year as strict international licenses in the field of food safety and their prerequisites, the ISO 9001 quality management standard.

The production of barely biscuit,Reaching International Standards

Farkhondeh obtained ISO 14001, which has several requirements to prevent industries from harming the environment this year. The product Codex standard also obtained one of the most specialized standards for food industry quality management in the direction of consumer health by one of the most reputable international inspection companies, namely the Swiss company SGS.

This year, the first biscuit with barley flour was produced and marketed in Farkhondeh.

Foreign market development continued this year with the export of biscuits to Kyrgyzstan.

The birth of a “PRANCES” with Cappuccino taste

One of the most special and popular farkhondeh biscuits was produced and marketed, the PRANCES biscuit with the lovely taste of cappuccino quickly gained many fans; Especially among the younger generation and youth.

The year of Saffron smell, the birth of digestive biscuit

Farkhondeh’s new saffron-flavored biscuits were born, which is 100% natural and high quality saffron compared to competitors.

Two new products, Digestive Cup Bran and 1000 Sesame biscuit, were launched. Development in domestic and foreign markets continued to accelerate.

New export destination, west of Africa

Farkhondeh exports to West African countries also began, which again showed the quality of the Iranian brand’s products. Also, two petit beurre biscuits with new and youthful flavors were produced and marketed.

The biscuits became non-transgenic, Farkhondeh traveled to Qatar

After the launch of new lines to increase production volume, the use of non-transgenic raw materials in the production of biscuits to increase consumer health, became operational, and the export of biscuits reached Qatar.

New dress on , new products in the market

During these years, many sellers and consumers of farkhondeh biscuits demanded that the appearance of the packaging should be changed and new products should be marketed; Three years ago, a study project defined and provided the necessary infrastructure to change the logo and packaging on the eve of Farkhondeh’s 60th birthday, a change that is close to the tastes and expectations of the consumer community.
In addition to new and attractive clothing and appearance, especially for women and the younger generation, innovative and exciting biscuits with flavors according to the tastes of this generation (such as 4 nectar and 3 cereal biscuits) have been produced or are being produced.

And this delicious farkhondeh story continues…